Banner Blindness: When Users Ignoring Your Ads – Pameo
When you are too familiar with advertisement banners on a website, you seem to ignore the ads. You just want to jump right into the answer you were looking for and pretend the ad wasn’t even there. Ignoring banner ads online is called “Banner Blindness”. Banner blindness can be caused by users that are rushing to read the contents instead of looking around the websites. It can also be caused by “ads fatigue” experienced by users because of seeing too many ads.
For example, you visit a website t
For example, you visit a website t